by Jenna | May 18, 2011 | Writing Articles
You Think You Have Nothing New to Say?
A big obstacle I hear my clients talk about is fearing that they’ll have nothing new to say on their subject.
“Julia Cameron already wrote The Artist’s Way, what could I possibly have to say about creative recovery that is new or different?” (Except that Steven Pressfield and so many others have too.)
“Anne McCaffrey already wrote the best books about dragons, I can’t possibly approach it from a fresh perspective.” (Except that Patrick Rothfuss, Christopher Paolini, and Naomi Novik have kicked some serious dragon ass lately.)
This is what I say to my clients:
“You have a specific audience that will only hear this message from you. They may have heard it 100 times before, but they will not hear it in exactly this way until YOU are the one that says it to them.
“Plus, you have your own unique perspective and take on what it is that you are sharing. Your work is a magical amalgamation of everything you have learned, with a twist that is just your own, pulled together in a way that only you can do. That makes your voice worth hearing.”
“And besides,” I add, “if you don’t say it (or write it or share it), your audience will never receive it. They are waiting to hear it from you.”
The Missing Piece
Today I found the perfect add-on antidote to this fear from French Romantic artist Eugène Delacroix (noted in the sidebar of the Artist’s Way no less):
“What moves men of genius, or rather what inspires their work, is not new ideas, but their obsession with the idea that what has already been said is still not enough.”
My heart said, “YES! That’s it!”
There IS a missing piece here, and this touches it.
Somehow you know there is more to say on your subject, and that is why you are drawn to it. So rather than doubting that you have important words to add to the conversation, just do it.
Lend your voice to the conversation.
Speak your mind.
Share your thoughts.
Good grief, I’m writing an ebook about creative blocks. Aren’t there enough of those already?
Apparently not, or I would not be drawn to write one.
Choosing A Niche
We know that choosing a specific niche is a more powerful way to position yourself in a market and therefore attract more clients and be more successful.
And yet choosing a niche is often triggers this very obstacle: “So-and-so is already ‘The’ Coach/Consultant/Expert/Writer/? on this topic, how can I possibly add more?” etc. etc.
The solution?
Pants.
And trains.
Read on…
The Wonderful World of Pants
Someone shared a funny perspective on pants with me:
Just because one person once-upon-a-time made pants, that didn’t deter the second person from coming along and having a go at making their own kind of pants. She added, “I’m just the second pants maker.”
There are so many different kinds of pants, why would we ever think we couldn’t make our own contribution to the marketplace? In the case of pants, we could aim to fit other body types, to try another style, to specialize in particular kind of pants (dress, maternity, casual, work, jeans, dress jeans), etc.
Taken a step farther, one could have thought that Levi’s had cornered the market on jeans back-when, and for a while they did. But then pretty soon someone thought they could take another crack at it.
It goes to show you that there is always room to innovate, to do better, and to ‘say’ more.
The Ultra Specific British Train Niche
Similarly, I’ve been recently exposed to a new perspective on niche in the ultra specific case of British train series for kids.
My 3-1/2 year old loves the trains, shows, and characters from Thomas the Tank Engine and Friends. Through the course of exploring around, we somehow happened upon another British train series, Chuggington, that is also great fun.
How audacious for someone to take a stab at a new British train franchise with the huge success of Thomas already! Who knew the world would need (or want) two British train series for kids?
So Why Not You, Too?
So when you think about your specific expertise and lending your voice to the topic you’re most passionate about, can you find the courage to be innovative and step out with your fresh perspective and voice, trusting that you’ll have something new to say, no matter who else might “already” be doing it?
by Jenna | May 3, 2011 | Reflections
I’ve been giving a lot of thought lately to enjoying my life more.
I’m kind of an all work and no play kind of girl. I easily fall into a more “masculine” approach to my life and my business: I’ve inherited a strong delayed gratification mentality. I push myself hard to get to the outcome I want, delaying rewards. I’m better (there’s always more) at not neglecting the self-care the way I used to, but I don’t get around to the really fun, delicious, Life Savoring that I want to be enjoying. At least not until recently.
In part because of my own calling in this direction, I’ve been paying close attention to spending my precious time wisely in work or at play.
Here’s what I’ve been putting my focus on, and I’d love to hear how you’re inspired by this and how you decide to use your precious time:
1. Enjoying what I’m actually doing, no matter how simple or mundane.
As an Enneagram Four, it’s all too easy for me to get all dramatic about doing “special” things (you know, grand sweeping gestures and the like) and to poo-poo the ordinary and the mundane.
But those seemingly “little” moments are what add up to the beauty of life — watching my son run around with other kids on the lawn. Folding laundry while listening to my husband read to our little guy. Snuggling up watching a movie together. You know.
2. Prioritizing “real life” activities.
As a creative entrepreneur who operates largely in the virtual world (blogging and writing on my computer, speaking with clients by phone or Skype), I’m making a point to emphasize more real life experiences too, like spending time in the garden with my hands in the rich soil, creating community experiences in our neighborhood like the fabulous progressive dinner we had over the weekend, or simply sitting in the sunshine on my front porch while holding coaching calls.
3. Turning off the virtual world.
I’m also making a point to unplug more from the iTouch, Twitter, Facebook, and my computer. They are seductively engaging, but I find my time swirling away from me into a vortex of web searches and information indulgences.
4. Taking small daily steps to move me towards my big dream rather than looking for single massive actions.
This is a big pitfall for me — I look for giant blocks of time to do one project, but then never QUITE get around to it. I’m learning to take “turtle steps,” as Martha Beck trained coach Jill Winski calls them, consistently. And consistently again.
I received a reminder of this on Twitter via @AdviceToWriters over the weekend from Anthony Trollope (a 19th century novelist):
For me, this includes taking small steps to take care of the business of living, like keeping up with my book keeping and paperwork, as well as the business of living my Life Purpose. That way, I don’t get overwhelmed and feel unable to keep moving ahead with my Big Dream.
5. Choosing a grounded approach.
There’s a lot of conversation around integrating the masculine with the feminine. About being goddesses in our own lives. I agree.
I think it’s also about being grounded in remembering what really matters. For me, that is my inner sense of well-being, my connection with my son, my relationship with my husband, my connections with the communities of people I care about, and fulfilling my big dreams.
Despite what my mind and ego like to say to the contrary about achieving my big dreams, it’s not ONLY about “making it happen” or “getting it done.” I want to ENJOY my life along the way, have FUN while I’m doing it, no matter what my current circumstances are — no matter how much money I have or don’t have, no matter how much sleep I’m getting or not getting, no matter how many clients I have or don’t have, etc., etc., ad nauseum.
by Jenna | Apr 26, 2011 | Writing Articles
Resistance is swirling all around us this week.
Are You Resisting Success?
Steven Pressfield, one of my heroes and the author of The War of Art, says in his new book Do The Work: “The more important a call or action is to our soul’s evolution, the more Resistance we will feel toward pursuing it.”
All the more reason to go for it, right?
Another favorite piece of advice from Steven Pressfield is about how to choose which one of your ideas to pursue first: The one that scares you the most.
The Many, Many Forms of Resistance
Then today as I was reading “Week 8: Recovering a Sense of Strength” in The Artist’s Way, I found the concept of Resistance coming up big time. Julia Cameron talks about the creative blocks we come up with to avoid our art:
- I’m too old. (age block)
- What am I going to get out of it? (finished product block)
- I’m too busy. (workaholism)
- I have more important things to do first. (workaholism)
- I have to overhaul my whole life first. (drama)
Taking Action to Overcome Resistance
Julia makes the point that we must take small, daily, creative actions to accomplish our creative goals rather than looking for one big sweeping gesture. This is one of my biggest pitfalls.
Steven Pressfield makes a similar point about showing up every day, to do the work.
Jennifer Louden says, “Just. Do. The. Writing.“
Sonia Choquette taught us, “Suit up. Shut up. Show Up.” (I’m fairly certain she attributes this teaching to Julia Cameron herself.)
What To Do With All This
At the end of our session today, we outlined our Secret [Big] Dreams. “In a perfect world, I would secretly love to be a ______________.” My answer: A published author.
Then we identified our “true north” for that dream — the how-you-know-when-you-get-there goal. Mine: A real physical book published with a core group 0f raving fans.
We picked a mentor for that dream. (Mine: Steven Pressfield. Seems obvious!)
Then we identified a 5 year vision and a 1 year action plan. My one year action plan looked like this: Write regularly. Get clear on what to focus on.
So I asked myself, “Of all my ideas, what would scare me the most?” The answer: A creativity book. (Holy shit, Batman.)
My participants asked why — my “Who do I think I am?” stories come up fast. But I’m ready to go there anyway. So now I know what my book is about, and I can get to work on it along with my screenplay (which I’ve been working on this week, hurrah!). Yowza.
by Jenna | Apr 20, 2011 | Science Fiction, Writing Articles
I was reminded of a novel I read called Agent to the Stars by John Scalzi.
The book is a fun, lighthearted romp about a film agent who ends up being the P.R. guy for a group of ugly aliens wanting to be accepted by the earthlings despite their extremely off-putting appearance and odor. A highly entertaining read and clever story, to say the least.
Practice, Practice, Practice
Beyond the unusual plot line, what particularly endeared me to the book was that it was Scalzi's very first novel and one he wrote as a "practice" novel just so he could say that he had done it (and to impress his classmates at his 10 year high school reunion :) ).
Here's what he has to say about it on his website (where, by the way, you can read the whole novel):
"In sitting down to write the novel, I decided to make it easy on myself. I decided first that I wasn't going to try to write something near and dear to my heart, just a fun story. That way, if I screwed it up (which was a real possibility), it wasn't like I was screwing up the One Story That Mattered To Me. I decided also that the goal of writing the novel was the actual writing of it -- not the selling of it, which is usually the goal of a novelist. I didn't want to worry about whether it was good enough to sell; I just wanted to have the experience of writing a story over the length of a novel, and see what I thought about it. Not every writer is a novelist; I wanted to see if I was.
"Making these two decisions freed me from a lot of the usual angst and pain that comes from writing a first novel. This was in all respects a 'practice' novel -- a setting for me to play with the form to see what worked, and what didn't, and what I'd need to do to make the next novel worth selling."
The genius of this was that it freed him from the zeitgeist of perfectionism (a trap many of us, including me, know only too well) and allowed him to loosen up, have some fun, and get into action with Doing The Writing.
He made some attempts at selling it, but wasn't able to, so he ended up posting it online for donations from people if they liked it on a kind of "shareware" basis. (Love that!) He was later invited to do a limited edition hardcover release of the book in 2005 and then in paperback in 2008.
Build Your Confidence
Magically, he says, "...between the writing of this novel and the publication of [my second novel], five other books slipped out of my brain, due in some measure to my confidence that I could write book-length works, be they fiction or non-fiction."
Love that, too.
Isn't it fascinating how simply Doing The Writing (or Doing The Work) helps us to build the confidence we think we need "before" we can do it "for real." This clever guy found a way to do both at once.
(On a similar note, funny how this often comes up for entrepreneurs, coaches, and artists around having enough "credibility" to do what we want to do. So often I hear people talking about getting "certified" first, taking one more training, getting the "right" website designed, or crafting the "right" progam. I make those mistakes too -- my coach just busted me on this very thing this very morning, hello!)
So.
There is nothing like finding small ways to get started to help build your confidence around new skills.
For instance, I took a screenwriting class last summer and then signed myself up for a short screenplay writing competition to put my skills to the test. And my first script came in 3rd place in my group! My two subsequent scripts did not "score" in quite the same way, but simply the act of creating all of them gave me a sense of confidence and comfort around putting the pieces together to make a plausible script.
Since I have never written any fiction before this, I was so pleased with gaining the sense of, "Oh, yes, I can do this!" Even if I have more to learn (there's always more), I'm off to a good start.
Reminds me of what someone told me was one of my lessons to learn in life: "With creativity comes confidence."
by Jenna | Apr 20, 2011 | Science Fiction
I was reminded of a novel I read recently called Agent to the Stars by John Scalzi.
The book is a fun, lighthearted romp about a film agent who ends up being the P.R. guy for a group of ugly aliens wanting to be accepted by the earthlings despite their extremely off-putting appearance and odor. A highly entertaining read and clever story, to say the least.
Practice, Practice, Practice
Beyond the unusual plot line, what particularly endeared me to the book was that it was Scalzi's very first novel and one he wrote as a "practice" novel just so he could say that he had done it (and to impress his classmates at his 10 year high school reunion :) ).
Here's what he has to say about it on his website (where, by the way, you can read the whole novel):
"In sitting down to write the novel, I decided to make it easy on myself. I decided first that I wasn't going to try to write something near and dear to my heart, just a fun story. That way, if I screwed it up (which was a real possibility), it wasn't like I was screwing up the One Story That Mattered To Me. I decided also that the goal of writing the novel was the actual writing of it -- not the selling of it, which is usually the goal of a novelist. I didn't want to worry about whether it was good enough to sell; I just wanted to have the experience of writing a story over the length of a novel, and see what I thought about it. Not every writer is a novelist; I wanted to see if I was.
"Making these two decisions freed me from a lot of the usual angst and pain that comes from writing a first novel. This was in all respects a 'practice' novel -- a setting for me to play with the form to see what worked, and what didn't, and what I'd need to do to make the next novel worth selling."
The genius of this was that it freed him from the zeitgeist of perfectionism (a trap many of us, including me, know only too well) and allowed him to loosen up, have some fun, and get into action with Doing The Writing.
He made some attempts at selling it, but wasn't able to, so he ended up posting it online for donations from people if they liked it on a kind of "shareware" basis. (Love that!) He was later invited to do a limited edition hardcover release of the book in 2005 and then in paperback in 2008.
Build Your Confidence
Magically, he says, "...between the writing of this novel and the publication of [my second novel], five other books slipped out of my brain, due in some measure to my confidence that I could write book-length works, be they fiction or non-fiction."
Love that, too.
Isn't it fascinating how simply doing the writing helps us to build the confidence we think we need "before" we can do it "for real." This clever guy found a way to do both at once.
So.
There's nothing like finding small ways to get started to help build your confidence around new skills.
Image by Reimund Bertrams from Pixabay
